Marketing Analytics & Tracking Consultant

Your Data Should Drive Growth. Not Ghost It.

Broken tracking, missing conversions, and conflicting numbers across ad platforms are silently burning your budget. I fix your data foundation so your ads know exactly who to target — and you know exactly what's working.

Book a Free Tracking Audit
GA4 Certified GTM Specialist Top Rated on Upwork
Live Tracking Dashboard
+31%
Conversion Accuracy
-42%
Lead Cost Drop
GA4 Event Coverage97%
Attribution Accuracy94%
Data Layer Health99%
Tools & Platforms I Work With
GA4 Google Tag Manager Server-Side GTM Meta CAPI Google Ads TikTok Pixel Looker Studio BigQuery Shopify WordPress Stape.io Power BI
The Real Problem

Your Analytics Looks Fine.
Your Data Is Lying to You.

Most businesses are making expensive decisions on incomplete, inaccurate, or completely broken data — and don't even know it.

⚠️

Missing Conversions

Up to 40% of your real conversions never show up in your ad platforms — so your campaigns can't optimise properly.

🎯

Ad Platforms Guessing

Without accurate signals, Google and Meta are flying blind — spending your budget on the wrong audience segments.

📊

Decisions on Bad Data

Your reports show one thing, your actual revenue another. You can't scale what you can't measure with confidence.

💸

Wasted Ad Spend

Every day with broken tracking is another day your budget is being misallocated to low-performing campaigns.

What I Do

Precision Tracking.
Profitable Decisions.

End-to-end analytics implementation and optimisation for lead generation and e-commerce businesses.

01

GA4 Setup & Advanced Configuration

Full GA4 property setup with custom events, enhanced measurement, audiences, and funnel analysis configured to your business model.

GA4 Events Audiences
02

Google Tag Manager Implementation

Clean, maintainable GTM container setup with proper data layer architecture, custom triggers, and variables for any platform.

GTM Data Layer Server-Side
03

Conversion Tracking & Ad Attribution

Accurate conversion tracking for Google Ads, Meta, TikTok, and LinkedIn — with enhanced conversions and CAPI integration.

CAPI Enhanced Conv. Attribution
04

Tracking Audit & Fix

Comprehensive audit of your existing tracking stack — identify every break, ghost event, and duplication. Fully documented fix plan.

Audit QA DebugView
05

Looker Studio Dashboards

Custom multi-source dashboards that pull GA4, ad platform, and CRM data into one clear, decision-ready view updated in real time.

Looker Studio BigQuery Reporting
06

Platform Integrations

Seamless tracking integration for Shopify, WordPress, Webflow, Systeme.io, and custom stacks — server-side where needed.

Shopify WordPress Stape.io
How It Works

From Broken Tracking to
Decision-Ready Data

1

Free Diagnostic Call

30-minute call to understand your stack, goals, and where your tracking is breaking down.

2

Tracking Audit

Deep audit of every tag, event, and conversion — documented with screenshots and severity ratings.

3

Implementation & Fixes

Clean implementation of everything identified — tested across browsers, devices, and user flows.

4

Verified & Handed Over

Full QA verification, plain-English walkthrough video, and complete documentation handed to your team.

Client Results

What Clients Say

★★★★★

"Amos completely transformed our tracking setup. We were missing over 35% of our conversions — within two weeks, our Google Ads ROAS jumped by over 40%. Worth every penny."

SK
Sarah K.
E-commerce Brand Owner
★★★★★

"I finally understand what's actually happening with my leads. The Looker Studio dashboard he built means my whole team can see what's working in real time — no more guessing."

DM
David M.
SaaS Founder, Lead Gen
★★★★★

"Clean, precise, and incredibly professional. He documented every single thing and explained it all in plain English. Our ad costs dropped almost immediately after the fixes went live."

NE
Ngozi E.
Digital Marketing Agency
About Amos

The "So What" of Your Data Determines the "How Much" of Your Growth.

I'm a GA4 and Google Tag Manager specialist focused on one thing: making sure the data you're using to run your business is actually accurate. I work exclusively with lead generation and e-commerce brands who are scaling with paid ads and can't afford to make decisions on broken numbers.

My background is in analytics implementation and data engineering — I understand both the technical side of tracking and the commercial impact of getting it right. Every project I take on is fully documented, tested, and handed over with a plain-English explanation.

30%+
Avg. Conversion Accuracy Improvement
100%
Documented & Transparent Delivery
2
Core Niches: Lead Gen & E-commerce
5★
Upwork Rating
Amos Adewuni
Amos Adewuni
GA4 & GTM Tracking Consultant
✓ GA4 Certified ✓ GTM Specialist ✓ Top Rated on Upwork

Technical Proficiency

GA4 & Firebase Analytics 98%
Google Tag Manager 96%
Meta Pixel & CAPI 95%
Conversion Tracking & Attribution 97%
Looker Studio & BigQuery 90%
Shopify & WooCommerce Tracking 93%
```

🔍 Free Tracking Audit — No Obligation

Ready to Stop Flying Blind

With Your Ad Data?

Book a free 30-minute diagnostic call...